OCTOBER COLOR ALERT®
Lick your lips; it’s time for “Redlicious.” This sumptuous, appetizing red suggests a forbidden fruit, full of temptation and sultriness.
Its depth lures you in and takes hold of your visual sense, and conjures the senses of smell and taste. It is a smoldering fire, candy apple, and sensuous lip, all rolled into one.
The classic nature of the hue allows its use in everything from automotive, to fashion and accessories, to home. The touch point for it is, often, its touch. With the smooth shine of nail lacquer or automotive coating, it commands attention, and when rendered in soft leather or wool, it becomes embracing and rich, with a subtle matte finish.
Redlicious is everything you want it to be, and more. Classic and familiar, as a deep red can be, it is a desirable hue for the eye. And when taken to new design heights for interior, fashion, and industrial design, it sets the heart racing, too.
Color Alert® is an exciting monthly feature from Color Marketing Group (CMG), illuminating one color each month from our World Color Forecast™ and validating our color predictions in the market. As a color litmus test, and drawing from North American, European, Latin American, and Asia Pacific directional Forecasts, Color Alert® brings CMG’s directional color stories to life, whether seen on store shelves, cruising along highways, or strutting fashion runways.
Color Marketing Group holds Color Forecasting Workshops (called ChromaZones®) and international Color Conferences to determine color direction approximately two years in advance (depending on industry). For instance, colors for 2016 were forecast back in 2014. As the year unfolds we reveal one color per month. The results from these events are consolidated to form CMG’s World Color Forecast™ which is revealed annually at CMG’s International Summit.
Color Marketing Group is ready to share the excitement of color on an international scale and Color Alert® lets the world know that CMG members are spot on with color direction. The eyes of our members are keen on the current emergence of color while staying focused on future hues. Knowledge, discovery, direction and affirmation make Color Marketing Group the premier international association for color design professionals and Color Alert® allows us to share it with the world.
Color Sells & The Right Colors Sell Better®!
Original Article from the Color Marketing Group: http://www.blog.colormarketing.org/2016/10/october-color-alert/
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