the official ENDURATEX™ blog

VIRTUE HAS ARRIVED, FROM ENDURATEX ™ It's bold to state you have virtue, even better when you do!   Enduratex announces the release of VIRTUE, a subtle fabric-like line, designed specifically for hospitality, senior living and healthcare. This stunning new addition to the Enduratex portfolio provides a woven textile-like appearance and fabrication ease coupled with the durability of performance giant, PVC.   VIRTUE meets the ACT standards for tabor and has an abrasion resistance Wyzenbeek rating of 100,000 cycles. The performance is built right into the fabric with the addition of the proprietary Enduratex ™ topcoat, PRODURATECT ™ C, a bleach resistant topcoat. The Q1 polyester backing enhances the hand of VIRTUE. This collection is available in 18 stunning SKUs. Aristotle once said, 'The greatest virtues are those which are most useful to other persons.' VIRTUE, by Enduratex, definitely lives up to Aristotle's pronouncement. Click here for more in...

This week's Vinyl of the Week is GRAND VISTA! One of the most durable lines in the Contract collection, Grand Vista can withstand some of the heaviest traffic. Grand Vista is a leather look with a soft grain and slight print to give it color contrast. It is heavy weight making it ideal for high traffic areas such as airports, restaurants, stadiums, etc. Grand Vista has a heavy duty Wyzenbeek abrasion resistance rating, a Cold Crack of -10 degrees Fahrenheit and a Nominal Weight of 36 oz. per lin. yard. It comes in 15 leather-like SKUs and is fortified by the proprietary Enduratex topcoat, Forbid SRT.   FORBID SRT delivers a topcoat for enduring beauty and performance for vinyl products. Even though vinyl is inherently more cleanable than other fabrics and has long been known for superior performance, some stains are hard to repel or get out. That's where Forbid SRT comes in! Twenty years in the making, Forbid SRT topcoat dramatically increases stain resistance, w...

CARBON FIBER is our Vinyl of the Week is CARBON FIBER.  The Carbon Fiber line is part of the Premium Vinyl Collection. It is a versatile product that may be used in the automotive, marine and contract industries. Not only is Carbon Fiber ideal for these markets, its eye-catching design also makes it a popular option for furniture and seating accents. Enduratex ™ Carbon Fiber is a standout for many reasons. "There are a lot of Carbon Fiber lines available in the marketplace, but we hear positive reviews for the grain capture, gloss and color line of our product," says Eric Petersen, National Sales Manager for Enduratex ™ .  Carbon Fiber is fortified with FORBID SRT which makes it a step above the rest.   (Caution Yellow, Cruiser Copper, Performance Purple) Carbon Fiber has a heavy duty Wyzenbeek abrasion resistance rating, a Cold Crack of -10 degrees Fahrenheit, and a Nominal Weight of 32 oz. per lin. yard. It comes in 12 electrifying SKUs prote...

This week's Vinyl of the Week is ARMADA.  Armada is a line within the Enduratex ™ Ship 2 Shore Collection and is known for its outstanding performance in marine applications. Armada has been a long trusted product for many reasons. "Armada has a great color line, a very good price point and is a real work horse for Marine applications," says Eric Petersen, National Sales Manager for Enduratex ™ .     (Sand Dune ARM-118, Portside ARM-114, Seascape ARM-121) Armada has a heavy duty Wyzenbeek abrasion resistance rating of 100,000 cycles, a Cold Crack of -10 degrees Fahrenheit, and a Nominal Weight of 30 oz. per lin. yard. It comes in 28 nautical SKUs all fortified by the proprietary Enduratex ™ topcoat, Produratect ™ . Click here for more information on ARMADA or to request a sample!

Here at Enduratex, we have many great offerings when looking for colors matching "Krakow Beige". The image below features (from left to right) Eel (Salty Air EEL-673), Crafted Grids (Durango Dust CGR-3012), Steps (Shell We Dance STE-2100) and Visions (Iced Coffee VIS-2002). Please visit our website here to request a sample. Color Alert courtesy of The Color Marketing Group

This week's Vinyl of the Week is ORIENT. Orient is the first collection in our Enduraprint ™ program. Since its introduction, we have added four additional collections to the ever-popular Enduraprint ™ program. (Saffron ORI-1200; Tomato ORI-1000; Aloe Garden ORI-2900) Orient is unique for many reasons, including that it is a customizable, a rotogravure, three-color print offering, with the Enduratex ™ topcoat, Produratect ™ Plus. It has a polyester and rayon mixed backing and was developed for the contract and hospitality markets, although has become very popular with other market segments. Orient has a heavy duty Wyzenbeek abrasion resistance rating, a Cold Crack of -10 degrees Fahrenheit, and a Nominal Weight of 29 oz. per yard. It comes in 18 outstanding SKUs all fortified by the proprietary Enduratex ™   topcoat, Produratect ™ Plus.   Click here for more information on ORIENT or to request a sample!